MBS – Manufacturers

BASMED Managed Business Services provides tailored and comprehensive solutions for healthcare product manufacturers seeking to strengthen their market presence in the GCC region.

With over a decade of experience, BASMED Group, led by seasoned leaders with more than two decades in the Healthcare industry in GCC, has gained valuable insights into the challenges faced by manufacturers looking to expand in the region. Key challenges include: 

  • Sales team bandwidth issues, ranging from limited to no presence
  • Availability of the right set of distributors with a focus and expertise on the product line
  • Lack of an appropriate business development strategy tailored to this geography
  • Lack of understanding of market dynamics
  • Lack of access to the right customers

BASMED Managed Services offers solutions to address the challenges faces by Manufacturers to expand their sales in the GCC region

The array of services offered is contingent upon our level of engagement throughout the entire business cycle. Our primary services include:

Regional Subsidiary Services

This service model portrays the manufacturer as having a regional subsidiary office in the UAE, thereby elevating the manufacturer’s profile and instilling confidence among customers.

Operating under the manufacturer’s brand, we assume full responsibility for representing them in the region. Our all-encompassing services span from product launch to detailed SWOT analyses, the formulation of business development strategies and goals, product marketing, collaboration with suitable distributors, identification of the right customer base, facilitation of periodic customer interactions, sales management, ensuring timely product delivery, and providing after-sales support.

Master Distributor Services

In this service model, BASMED FZC acts as the GCC distributor for the manufacturer’s brand and products.

Operating under the BASMED brand, we serve as the exclusive partner in the region. We manage the import of products and take ownership of product distribution through our network of Allied Distributors. Moreover, we prioritize after-sales support to ensure customer satisfaction, a pivotal factor for both repeat business and business expansion.